Fads & Futures: Decoding What Matters for Your Brand #2
Fads & Futures: Decoding What Matters for Your Brand #2 The digital landscape is a whirlwind of trends. Some fizzle out quickly, while others reshape our world. At Point Group, we believe understanding both is crucial. Fads: Playful Signposts of Cultural Shifts Think TikTok challenges or the latest slang. Fads are fleeting yet valuable. They […]
Top 7 Marketing Trends in 2019 – What You Need to Know
Top 7 Marketing Trends in 2019 – What You Need to Know Insight Customer experience leads 2019 marketing trends The latest marketing trends to watch out for this year are out. There’s definitely a theme in this year’s marketing trends, as customer experience takes center stage supported by fast progressing digital and AI technologies whilst […]